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Public Security Awareness
Campaign
What I created for this campaign
Developed Concept / Strategy
Designed All Artwork
All Copywriting
Campaign
Objective
To positively change the target audience’s online safety and card usage behaviors, as a direct result of increased awareness from this campaign.
The aim is for the audience to understand that anyone can be a victim of fraud and for them to become interested in paying keen attention to the ways they can protect themselves.
The Artwork Concepts
Artwork Concept 1
Artwork Concept 2
Artwork Concept 3
Artwork Concept 4
Artwork Concept 5
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